Pricing guide
Why Your Freelance Rate Feels High
The client sees the hour. You fund the business around it.
Show why the rate can feel high while take-home still feels low.
Run the calculatorThe hidden math
The rate funds taxes, software, admin, proposals, client communication, time off, slow months, and risk.
The better move
Do not lower the rate until you know whether utilization, scope, or expenses are the real issue.
A practical way to use this guide
Start with one real offer, client, or pricing decision instead of a generic average. Write down the current price, the work included, the unpaid time around delivery, and the payment timing. Then run the linked calculator using conservative inputs. The goal is not to get a perfect number; it is to see which assumption has the most power over profit.
The result can mislead you if the scope is vague, the client pays late, support work is not counted, or the price is being compared without taxes and owner pay. When the calculator exposes a weak price, the next step is usually to change scope, terms, or delivery rules before changing the headline price.