Pricing template
Price Increase Email Template
Raise prices without overexplaining.
Use concise scripts for price increases without turning the message into an apology.
Run the calculator firstBase script
Subject: Updated pricing for [service] Hi [Name], I wanted to let you know that my pricing for [service] will be updated to [new price] starting [date]. This reflects the current scope of the work, the level of support included, and the time required to continue delivering it well. Nothing changes immediately. Your current rate will stay in place through [date], and I am happy to confirm the updated scope before the new rate begins. Best, [Name]
Versions to adapt
Use the same structure for existing clients, retainer renewals, project clients, annual renewals, cost increases, expanded scope, or premium repositioning.
Use this with
When to use this
Use this template after you have run the related calculator or named the business assumption you need to act on. The template is meant to turn the result into a next step, not replace the math.
When not to use this
Do not use this as a legal, tax, payroll, accounting, contract, or compliance conclusion. If the result affects filing, worker classification, contracts, payroll, tax elections, or provider terms, use the template to prepare better questions for the right professional.
Download / copy
Print or save this page after you adapt the template to the result you calculated.
Tools that may help after this template
If this pricing workflow repeats, software may help track inputs, owners, reminders, approvals, or records. Kefiw may earn a commission from some links, but recommendations should be based on the decision you are trying to make, not commission size.
FAQ
Should I run the calculator before using the template?
Yes when the template depends on a number, score, threshold, or result state. The template is strongest when it acts on a specific result.
Can I use this as-is?
Use it as a starting point. Adjust the wording, numbers, timing, scope, and assumptions to match your business situation.
How to use this template well
Fill the template with one real offer, not a generic average. Write the price, scope, payment terms, delivery limits, support expectations, and the reason the current price feels risky. Then run the related calculator to check whether the template protects margin or only makes the offer look cleaner.
A pricing template can mislead when it hides unpaid work. Count revisions, meetings, waiting time, payment delay, and support before treating a proposed price as sustainable.